The Digital Analytics Power Hour: Data and Analytics Podcast

Show Description Are you down with ITP? What about ETP? Are you pretty sure that the decline in returning visitors to your site that has everyone in a tizzy is largely due to increasingly restrictive... Read More

Show Description Have you ever noticed that 68.2% of the people who explain machine learning use a “this picture is a cat” example, and another 24.3%  use “this picture is a dog?” Is there really... Read More

What percentage of digital ad impressions and clicks do you think is actually the work of non-human bots? Pick a number. Now double it. Double it again. You’re getting close. A recent study by Pixalate... Read More

It’s 1:00 AM, and you can’t sleep. The paid search manager needs to know whether brand keywords can be turned off without impacting revenue. The product team needs the latest A/B test results analyzed before... Read More

Somewhere between, “Welcome to the company, now get to work!” and weeks of tedious orientation sessions (that, presumably, include a few hours with the legal department explaining that, should you be on a podcast, you... Read More

Listen. Really. That’s what you can do. You can listen to this episode and find out what you learn. Or you can NOT listen to the show and NOT find out what you learn. You... Read More